Unlimited Vacation Club by AMResorts became the creditor of 6 of the 10 coveted Palmeras de Oro awarded to the best of the year in the Vacation Ownership industry in Mexico.
Each year, the “Palmera de Oro” Awards granted by the Mexican Association of Touristic Developers (AMDETUR), recognize professionals from the Vacation Ownership industry, who have distinguished themselves by their professional career, as well as companies with initiatives and programs that contribute to strengthening the industry and that through their achievements are positioned at levels of excellence.
This year, the categories that deserved the Palmeras de Oro for Unlimited Vacation Club were:
–Best loyalty program. It was awarded to UVC for having the best marketing strategy of loyalty programs, whose main goal is the retention of customers.
–Best marketing campaign. UVC was recognized for having the most attractive marketing campaign.
–Best referral program (Unlimited Sharing). Awarded to UVC because it is the best program that offers its members to recommend the service it offers to attract new consumers.
–Best welcome package. Awarded to UVC for having the best welcome package to the members for the purchase of their membership with greater benefits differentiated from the others.
–Best video production. Recognizing UVC for having the best video production to promote its services and products.
–Recognition of the best trajectory Jorge Herrera, Director of Unlimited Vacation Club was recognized. This award is given to the leaders who, with their contribution, have fostered the growth and recognition of the vacation ownership industry in Mexico’s tourism sector, and throughout their career have demonstrated their commitment to quality and excellence in tourism. the service they offer to their clients.
Given the recent figures by the World Tourism Organization, it is possible that Mexico will reach the 6th place in the world ranking soon, and because of that, it is considered a world power in tourism. Therefore, the Mexican Association of Touristic Developers (AMDETUR), has decided over recent years to promote the growth and sustainable development of vacation ownership, through its best practices and management processes, transforming it into a highly competitive industry and in one of the pillars of tourism and economic activity in Mexico, positioning itself as a reference worldwide.
It is expected a fruitful year this 2018 despite the complicated conditions of the international environment. We hope really hope so: Unlimited Vacation Club.